and these are my personas.
UX Evangelist
UX Researcher
Interface Designer
Illustrator
Motorbiker
Tattoo Artist
With over 14 years of experience as an UX Designer, I have had the privilege of shaping user experiences that are as intuitive as they are impactful.
My expertise spans from in-depth user research to crafting wireframes, prototypes, and design systems that resonate with real people.
My passion for painting—oil, acrylic, and digital—and playing percussion keeps my creative spirit alive.
Outside of work, I’m a creative soul who loves exploring new horizons—be it through tattooing, photography, or hitting the open road on my motorbike.
I approach every project with an open mind and a willingness to learn, seeing each challenge as an opportunity to grow, collaborate, and have fun along the way.
Research
I immerse myself in user research and testing to truly understand the people behind the screens. By gathering insights through interviews, surveys, and usability tests, I ensure that every design decision is backed by real user needs and behaviors.
Craft
From wireframes to interactive prototypes, I map out user journeys that are smooth and intuitive. My focus is on creating user flows that make navigation effortless, always testing along the way to refine and perfect each interaction.
Design
With a blend of visual design and user feedback, I create design systems and UI mocks that are both beautiful and functional. Each element is crafted with the user’s experience in mind, ensuring usability is always at the forefront.
Evolve
I believe in learning through iteration. By continuously testing with users and collaborating with clients, I refine designs to meet real-world needs. Every challenge is a chance to adapt, grow, and find joy in creating better experiences together.
Here are
Few of my works

“We must design for the way people behave, not for how we would wish them to behave.”
- Donald A. Norman


Philosophy I try to live by is
'Tatvamasi'
